You Must Try this List of 15 reputed Ad Exchange Networks for Joining Online advertising exchanging programs for Getting Outstanding results from your Display Advertising. A compilation of world renowned Ad exchanges in 2022 for Publishers and Advertisers to fulfill the advertising needs.
List of Top 15 Ad Exchange Platforms 2022 for Advertisers, Publishers, and Ad Networks
List of Ad Networks (for advertisers and publishers) that offer ad exchanging programs for a successful online advertising for your business website or personal blog in 2022.
Whenever you think of an ad exchange network, the stock exchange market should always come into your mind. This is because an ad exchange network operates just like the stock exchange market, allowing advertisers and web publishers to buy and sell ads space automatically.
|Ad Exchange Networks Play Pivotal Role in Connecting Advertisers & Publishers|
What is an ad exchange Platform?
An Ad Exchange platform is a place where publishers and advertisers buy and sell display, mobile, and video ad inventory. Here you can buy or sell ads using real time auctions in the digital marketplace designed for advertisers and publishers.
Ad exchange platforms play the role of improving transparency and targeting in paid advertising, thereby ensuring that web publishers get the best price for their ad inventory and advertisers target their audience accurately. These networks also eliminate the need for middlemen in online advertising.
Learn here about the great ideas for Local online advertising [ Do you want to exchange ads free with other websites on the same niche?Visit here to choose from the lots of Free banner advertising exchange options for website or blog owners where they can utilize free ad exchange advertising programs! ]
Related Articles on Digital Advertising:
- 10 Best websites for Banner Advertising
- List of Top 10 Mobile Ad Networks
- Top 10 CPA base Ad Networks
- Tips for Using Adwords Keyword Planner Tool
- Best Native Advertising Platforms
- top contextual advertising companies
Top 15 Ad Exchange Platforms for Digital Advertising:
Here is the list of 15 reputed advertising exchange networks for paid advertising that are worth using:
1. Rubicon Project (Magnite)
Rubicon Project is now Magnite.
This online advertising firm optimizes advertising revenue for various websites by leading the automation of online advertising. It offers real-time and data-driven automation for both auctions and direct orders.
Magnite is one of the largest scaled, independent CTV/video ad platforms of Digital advertising industry. CTV and Video ads are their primary services and they work as an omnichannel SSP.
There are a huge number of digital publishers who use their data-driven technology to sell advertising on their websites using many channels and ad formats, such as CTV ads, desktop ads, mobile ads, and audio ads.
Magnite has partnered with globally leading marketing agencies and big brands to help them reach the target audience anywhere in the world.
The Magnite company has hundreds of efficient employees working for it across North America, EMEA, LATAM, and APAC. Magnite is traded on NASDAQ as MGNI.
2. Xandr.com (formerly, AppNexus)
Xandr, formerly known as AppNexus, is an American multinational technology company operating a cloud-based software platform that enables and optimizes programmatic online advertising. Xandr has its Headquarter in New York City. Xandr has 23 local offices in North America, Latin America, Europe, Asia and Australia.
In USA, it is located in the following cities: New York, NY, USA (HQ), Atlanta, Louisville, Philadelphia, San Antonio, San Francisco, Chicago, Mexico City, Sao Paulo (Brazil), Buenos Aires, Argentina, Austin, El Segundo, Encino, Miami, Portland, Seattle, Somerville, Montreal, Toronto.
For Asia Pacific it has its offices in the following places: Tokyo(Japan), Pune and Bangalore(India), Singapore.
If you are looking for specialist services in real-time online advertising, you can get them at https://www.xandr.com. Xandr uses robust technology to power innovative trading solutions and internet market places, thereby solving the most nagging problems in online advertising.
3. One by AOL
This is one of the latest additions to the ad networks list. It was launched on April 14 2015 with the mission to simplify digital advertising and provide a unified marketplace for advertisers and publishers.
It has acquired several other running ad networks, forming a great online advertising marketplace.
LiveRail is a Facebook company that promises to provide a leading monetization platform for broadcasters, publishers and mobile app developers. This platform will make buying and selling of advertising space easy.
This is one of the best networks for inventory as well as price transparency, gathering, protection and monetization of data, reduction of operational costs and innovative offerings.
6. DoubleClick Ad Exchange
Of all the current ad exchange networks, DoubleClick Ad Exchange is the largest. It connects advertisers and publishers from all corners of the world, forming a great marketplace where buyers have access to publishers of all types and sizes.
This helps them to choose the right ad for the right audience at the right time.
7. Google Adwords ( Put ads on the websites that show ads from Google AdSense)
Passion in paid advertising has its place at Google AdSense. Publishers of all sizes can access Google AdSense and have their advertising needs met. One of the most desirable aspects of AdSense is its geographical targeting.
Generally, adverts placed online through Google AdSense are very likely to be seen by the right audience.
At Google You can target other websites or blogs of your interest if they are using Google AdSense ads on their sites. You can target such websites by creating an ad campaign and enabling ‘Display Networks’ from the campaign settings.
8. Microsoft Media Network
Microsoft continues to provide awesome business solutions in the industry. For instance, whether you are an advertiser or a publisher, Microsoft Media Network gives you quality scale, targeting and increased performance.
It offers great choices and efficiency that will transform your site into a revenue generating machine.
It is not possible to forget mobile Ad networks, especially at this time when internet users on mobile devices are more than those on PCs. Pubmatic is one such ad exchange network that automates workflow and performs real time analytics to enable publishers to make smart and faster decisions that will drive revenue and smoothen the operations.
This is also a mobile ad exchange that offers premium and programmatic advertising solutions for publishers and developers. It was recently acquired by Millennial Media in what promises to be a plan for creation of an improved and independent mobile marketplace.
This mobile ad exchange network allows you to drive more mobile ad revenue using powerful ad management, optimization and reporting tools.
At BuySellAds, advertisers have the chance to buy relevant audiences at their preferred scale while publishers can sell more and still have total control of their inventories.
OpenX offers a large programmatic digital advertising exchange that provides high-quality inventory. Buyers enjoy the fairest possible prices available and sellers get the best value for their inventory, creating a marketplace where all participants are satisfied.
Media.net reminds you that you can make a lot of revenue from your online content. You can do so by just joining the largest pool of advertisers at media.net.
All advertisers who have not had successful advertising campaigns can turn tables with a promising advertising campaign at Adblade.
With over 1000 branded content sites and ability to reach more than 300 million users in a month, you can be sure to succeed. Adblade also offers monetization solutions that are designed to meet a wide range of publisher’s needs.
In a nutshell, this ad networks list consists of reputed ad exchange networks that have been rated highly by those who have interacted with them. However, the best networks are yet to come, as internet advertising changes by the day. For instance, Facebook has already announced that it will launch its ad exchange that will be powered by LiveRail. We are still to see how this ad exchange will change the digital advertising scene.