4 Simple Steps to Formulating a Customer Service Strategy for a Remarkable Customer Experience
1- Leave An Impact
Connecting with customers on social media is a positive approach and creative thinking to handle customer’s issues. When you see the customer comes up with a query on this online public platform and you see and fix that problem. This whole thing is not hidden.
People can see the way you solved the customer’s issue and get impressed. You might get potential new customers this way and make your existing customer happy as well.
Therefore, you must address the customer’s complaints and compliments and must not leave any stone unturned to create an exceptionally remarkable and unforgettable experience for your customers on social media when doing so.
2- Be Attentive
This is something very annoying and leads to frustration. Conversation is a two way process. For communication to be effective both the parties must actively participate in the conversation. Now similar goes for social media.
You can only create a lasting impact on your customers when you are attentive and supportive no matter what the situation is. Listen to what your customers has to say when you invite them online. Do not mess up things by multitasking at that very moment. Your efforts must be reflected in your conversation.
Make sure your attention does not gets distracted from your customer and fades in & out as that would be more than irritating and you can lose your customer forever which would affect your brand image online as well.
3- Stay Active On Social Media
Now when they see dull and sluggish page/account they will develop a negative perception about your brand.
In order to create lasting relationship with the existing customer base and open the doors for new ones, you will have to be consistent and active along with being responsive on social media.
4- Go Out Of The Way To Provide Support
A regular check on your social media accounts on all the platforms/sites is a must. You never know any moment opportunity can knock your door.
Make sure you are monitoring on regular basis.Your customers want to be heard. Be prompt in your response and appreciate what customers wants to tell. Now go out of the way to extend support to them so that you get customer for life.