Whatsapp Marketing Tips for Beginners- How to Use Whatsapp for Business Promotion
Mobile Advertising Methods- Best Ways to use WhatsApp for Your Business Marketing and promotion?
Whatsapp for Business marketing success
Why Whatsapp for Business Promotion?
How to be Successful in Business Marketing via WhatsApp.
➤ While many may still look back to formal business communication methods and communicate nowhere beyond emails, the majority have broken the glass ceilings and already invaded the arena where communication is more quick, accessible and mobile.
➤ With 1 Billion users across the globe, Whatsapp is seamlessly connecting and at almost a negligible cost of the data usage. No one is scared of steep international call charges these days.
➤ Considering all its utility and advantages, Whatsapp can be regarded as a revolutionary business communication medium.
Some Common Ways to use Whatsapp for Business Communication
Whatsapp can be utilized in the following ways to meet some professional communication needs:
2. For one to one communication with team members for suggestions even at wee hours when a phone call is not possible.
3. Communication with seniors and colleagues who might be busy at that moment and can choose to respond instantly as soon as they get free time to check the message. This sounds a better idea than been asked to call later as in meeting. Saves a lot of time and followups!
4. Communication with clients at their convenient time. Sometimes the client just says no over a call while they are tied up with something else at that moment. While in case of a Whatsapp reminder or followup they always reply thoughtfully as they reply at their own comfortable time and pace.
3 Advantages of using Whatsapp for Business Promotion
Following three advantages of Whatsapp can be attributed to its increased usage for professional communications:
Informal: It doesn’t take time, it’s nothing like similar to start drafting a professional formal email. It is easy, instant and informal so that anyone can text conveniently. It is not a formal channel so doesn’t sound scary or like doing a big task.
Mobile Advertising- How to Use Whatsapp for Your Business Marketing?
Whatsapp have been successfully utilized by small and Small-Medium Businesses for some serious business deals and even closing sales deals. Following are the main elements and features of Whatsapp that can be used as marketing tool:
1. Whatsapp Communication Features for Business Promotion
|Marketing Tips for Whatsapp- How to Promote a business with Whatsapp|
➤ It has already been identified as a great marketing and promotion medium and e-commerce SaaS companies like Zepo.in, Shopify, etc now comes with a Whatsapp marketing integrated tool to promote through Whatsapp for their e-commerce clients.
➤ Other than e-commerce events and exhibition, companies have been vividly using Whatsapp to promote their events and exhibitions. They have Whatsapp groups for specific events or industry where they connect to the prospects and keep them updated about their upcoming event or exhibitions.
➤ Creative pictures of the event and promotional materials are been shared to attract the prospects. Not even a detailed text message is required for most of the time its communicated through a promotional creative picture of the event. A promotional creative picture communicates all information like event type, participants, inclusions, venue, time and date, etc all delivered in a precise manner.
➤ While a prospect will find it boring to read a whole newsletter or email about the event and might choose to ignore it, this kind of Whatsapp promotions rarely get missed out.
➤ There are groups where prospects voluntarily join in to keep updated about such events only because they want to participate and they themselves are finding it easier that they need not go and search elsewhere for what is coming up next.
➤ Whatsapp also has a broadcast feature where you can select to send a single message to a complete list in a go. It has also been utilized as a promotion tool and saves a lot of time.
➤ Must Read: Coupon Marketing Tips
2. How to Get Leads, Deals, and Sales via Whatsapp?
➤ Whatsapp has been effectively employed to not just promote and market but close deals.
Many businesses before they even start selling elsewhere are selling on Whatsapp. They promote their number through social media, like Instagram shops and Facebook groups and pages, etc and get buyers to enquire about their products on Whatsapp.
Then they negotiate on chat at Whatsapp itself and close deals by sharing their account details and once they receive the copy of transaction been made or any such proof, they dispatch the order.
➤ Many regional handicrafts and art wares are being sold like this in India and even abroad as well.
➤ People have made groups for sellers and buyers where they keep sharing their product pictures and the buyer may inquire further with them in personal chat on Whatsapp or group itself as per the set rules of the specific groups. They promote their groups also as a product where such-such type of sellers of such-such type of items are available.
➤ Some are selling women’s clothing and accessories, etc so they have all women buyers. Some sell men’s clothing and accessories, etc so they have all men buyers. There are groups selling all Rajasthani items from clothes to handicrafts to travel services, etc. They have buyers who would be interested in this niche. There are imported items sellers groups, Chinese items sellers groups and more.
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